5 PROVEN Ways to Skyrocket Your Gutter Cleaning Business in 2025

Kasra Dash: If you're a gutter cleaning company and you're looking for a consistent flow of inquiries for your company, this video is for you. Myself and James, we've worked with a lot of gutter cleaning companies and we're going to be breaking down every single strategy that works when it comes to getting more consistent flow of inquiries built to your business. James Dooley: So step number one, what I'd be looking to do to grow is a Google Business Profile. If you already have one, I'd be making certain that I would be reaching out to all my existing clients to try to get me as many five star reviews as possible. It's a great way of Google Business Profile to generate more leads. There's obviously getting citations and doing Google Business Profile posts and uploading photos on there. So that's definitely step one that I would be doing to try to generate more local leads. Kasra Dash: So step number two, this is to bolster your actual Google Business Profile. I would be creating dedicated service pages for each of your individual services as SEO optimised pages on your website. When you start doing that, it helps rank your SEO optimised page but it also increases the likeliness of your Google Business Profile ranking and showing up for those keywords as well. So you're indirectly going to get more phone calls. James Dooley: Yeah, for sure. And if you are looking for more local leads, another option is PPC lead generation. That's pay per click within Google or within Bing where you're trying to target the bottom of the funnel keywords to generate more inquiries. The difficult part is you need to make certain you team up with a good pay per click agency because there is click fraud and you need to build up a negative keyword list so it's not people applying for jobs. PPC can work well but in the wrong hands you can waste a lot of money, but it is another way of generating local leads. Kasra Dash: Yeah. And then after that you've also got meta ads as well, Facebook, Instagram, where next time somebody goes on Facebook they might be scrolling and see your ad. There are a few different ways to set up Facebook ads. You've got lead forms which are easy to do and they don't even leave the Facebook platform. The issue with lead forms is that the quality might not be great but you can add more questions to try and up that quality. Then you've also got conversion ads where the user goes through to your website and fills out the contact form. So you've got a couple of different options. James Dooley: Yeah, for sure. And another way to grow more local leads could be organic social media. Posting regularly on Facebook, Twitter, YouTube, Pinterest, Instagram. There are lots of platforms. Reddit is big nowadays, and Quora is big if people have questions that you can answer. Organic social media is another great way to generate more local leads. Kasra Dash: With organic social media, I would say it's more of a volume game. You want to make certain that you're constantly uploading, whether it's a daily schedule or a weekly schedule. You might say you want to upload five videos a week and you should just stick to that, especially for algorithms like YouTube and Twitter. James Dooley: Yeah, for sure. What's your thoughts on using AI agents, teaming up with someone to use N8N to automate and schedule posts on social media? What's your thoughts on leveraging artificial intelligence? It's all the rage nowadays for trying to generate more leads. Would you team up with an AI consultant to set that up? Kasra Dash: Yeah. You can definitely go down that route where you're setting up AI agents to crop videos and autopublish to YouTube, Facebook, Twitter and more. But another thing I would be focusing on is AI search. A lot of people have started to move away from Google. Not everyone because billions still use it every day, but slowly people are starting to search in engines such as ChatGPT, Gemini, Claude, Grok. If your brand isn't showing up in those, you will have an issue generating leads from those search engines as well. So that's another thing I would be focusing on. James Dooley: Yeah. And if you're looking for more business leads in the local area, something else I'd be doing is teaming up with tradespeople websites. You've got Checkatrade, Bark, Builder Builder, TrustATrader, Rated People. All these platforms can generate more local leads. What I would say is make certain you're tracking KPIs to see what return on investment you're getting. You should track cost per lead, cost per acquisition and how much return on investment you're getting. Tradespeople websites can work very well. Make certain you check out the links in the description because we compare Checkatrade with FatRank, Bark with FatRank, Rated People with FatRank, Builder Builder with FatRank. Kasra Dash: Yeah. With lead generation companies, I would say that every company should do due diligence. Make certain that if you're in a specific niche, the lead generation company has generated leads in that industry before. Maybe have a strategy call and say this is my budget, this is how many leads I want, to make certain your KPIs align. You also want to know what type of leads they supply. Are they exclusive or shared? Because shared leads are what a lot of platforms supply and that creates a race to the bottom on price. Those are things I would be asking before partnering with a lead generation company. James Dooley: Yeah, for sure. If anyone is interested in generating more local leads, I strongly recommend heading over to FatRank.com where we have a commission based lead generation service. You only pay a finders fee on converted jobs. You've nothing to pay on the pay per lead and nothing to pay until you get paid. You convert the job on a pay per sale basis, you complete the job and get paid, then you pay FatRank.com. Head over to FatRank.com to see whether you qualify. But I want to expand further. What is your thoughts on inbound lead generation versus outbound lead generation? Kasra Dash: I always prefer inbound. The conversion rate of getting the lead and then converting that lead into a paying customer is much higher. The last stat I saw was something like 16.1 percent end up converting into a paying customer as opposed to 1.4 percent for outbound leads. James Dooley: Yeah, that's crazy. That's 10 to 12 times more conversion. Kasra Dash: Yeah. You need a lot of volume for outbound like cold calling or cold email or LinkedIn sales navigator. Sometimes you need more staff to do it. People think they're generating free leads but there's still cost for email sending, sales teams trying to convert them. So I agree inbound is better. James Dooley: Some people ask about real time leads, as in when someone inquires, it comes straight through to you. Is that important? Kasra Dash: Yeah, it's very important. The last stat we saw internally was that realtime leads convert 60 to 63 percent higher. We found that responding within under a minute massively increases conversions. We used to think five minutes was good. But under a minute made a huge difference. I'm not saying every company needs to do under a minute, but it's something we look at when partnering with businesses. Some businesses fall short because they go away for days and nobody picks up the leads. All these nuances matter. James Dooley: The best recommendation for anyone wanting a consistent flow of high quality leads is to fill out the form at FatRank. The team will tell you if you're the right fit or not, and will also give feedback on what to improve. We hope you liked the strategies for gutter cleaning lead generation. Head over to FatRank.com to see whether we can generate you more gutter cleaning leads in the UK.