Best SEO Experts to Follow on YouTube!

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What Does “Best SEO Experts to Follow on YouTube!” Talk About?

In this episode of the James Dooley Podcast, James Dooley and Karl Hudson team up to walk listeners through their curated list of the best SEO experts and channels to follow on YouTube. They cover a wide range of creators, from industry veterans like Matt Diggity and Nathan Gotch to experiment-driven practitioners like Craig Campbell, Kasra Dash, and Charles Floate. The conversation spans beginner-friendly channels, advanced technical resources, and company-run channels like Ahrefs, ODYS Global, and Niche Pursuits by Spencer Haws, giving viewers a roadmap for building a well-rounded SEO education through video content.

Beyond pure SEO tactics, James and Karl also highlight the importance of business mindset and personal development, pointing to creators like Mad Singers for management training and Julian Goldie for his active daily uploads covering AI, grey hat, and black hat techniques. They include Koray Tugberk Gübür for his deep dives into semantic SEO, topical authority, and contextual vectors, and Kyle Roof for his relatable storytelling and advanced techniques. The episode also features lighthearted mutual recommendations, with James and Karl each putting the other on the list, adding a personal and community-driven tone to the discussion. Together they frame YouTube subscriptions as a strategic learning pipeline that combines SEO knowledge, systems thinking, and business growth strategy.

“He focuses heavily on legal SEO, owns Hennessey Digital, and even a film studio now. Great guy, huge company.”

— Karl Hudson

Who Are the Guests on “Best SEO Experts to Follow on YouTube!”?

James Dooley is a well-known figure in the SEO and digital marketing community, recognized for his work in building successful online businesses, his strong industry connections, and his active presence as a content creator covering mindset, business, lifestyle, and SEO strategy. His YouTube channel has seen significant growth over the past year, and he is known for conducting SEO interviews and sharing advanced digital marketing insights with both beginners and experienced professionals.

Karl Hudson is an entrepreneur and SEO practitioner who has founded and built successful brands and is increasingly active in the personal branding space. He brings hands-on experience in backlinks, topical authority, business growth, and lifestyle topics to his content. Known for his candid and sometimes blunt style, Karl contributes a grounded, testing-focused perspective to discussions about the SEO industry and its leading voices.

What Are the Key Takeaways From “Best SEO Experts to Follow on YouTube!”?

Here are the key points discussed in this episode:

  • Matt Diggity is widely recommended as the ideal starting point for newcomers to SEO because of his high-quality videos and clear explanations that make complex topics accessible.
  • Channels run by companies like Ahrefs and ODYS Global offer structured, tool-integrated learning that can accelerate practical SEO skills alongside broader industry knowledge.
  • Experiment-driven creators like Craig Campbell, Kasra Dash, and Charles Floate provide ongoing real-world testing and data that help practitioners stay current with algorithm changes and evolving best practices.
  • Koray Tugberk Gübür's channel offers uniquely advanced content on semantic SEO, topical authority, and contextual vectors that rewards dedicated learners willing to invest time in deep study.
  • Business mindset and management skills, as taught by creators like Mad Singers, are just as critical to long-term SEO success as technical algorithm expertise.

“He helps people move past the one-man-band stage, improve mindset, and grow stronger teams.”

— Karl Hudson

Is “Best SEO Experts to Follow on YouTube!” Worth Listening To?

This episode is worth listening to because it does something most SEO content fails to do — it separates signal from noise by having two experienced practitioners vouch personally for the channels they actually use and trust. Rather than a generic listicle, James and Karl explain why each creator is valuable, who they are best suited for, and what specific strengths they bring, whether that is Jason Hennessey's legal SEO specialization, Kyle Roof's boundary-pushing techniques, or Julian Goldie's high-volume daily output covering a spectrum of SEO approaches.

What makes this episode particularly valuable is the breadth of the recommendations. Listeners get a complete learning ecosystem covering technical SEO, semantic search, affiliate strategy, business management, and personal branding all in one conversation. Whether you are just entering the SEO world and need to know where to start with Matt Diggity, or you are an advanced practitioner looking to sharpen your understanding of topical authority through Koray Tugberk Gübür, this episode functions as a practical subscription guide that saves hours of trial and error.

Who Should Listen to “Best SEO Experts to Follow on YouTube!”?

This episode is ideal for:

  • Beginners entering SEO who need a clear, trusted starting point for self-education through YouTube
  • Intermediate and advanced SEO practitioners looking to discover specialized creators they may have overlooked
  • Digital agency owners and freelancers who want to develop both their technical SEO skills and business management capabilities
  • Affiliate marketers and content site builders seeking channels that combine niche strategy, testing insights, and monetization ideas

Where Can You Listen to James Dooley Podcast?

You can listen to James Dooley Podcast on all major podcast platforms:

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You can also subscribe using the RSS feed: https://feeds.transistor.fm/james-dooley-podcast

What Are Listeners Saying About This Episode?

★★★★★

“Finally a list that actually explains why you should follow each person instead of just dropping names. The breakdown of Mad Singers being top-tier for business management even if not the most advanced SEO was a genuinely useful distinction I hadn't considered before. Subscribed to three new channels immediately after listening.”

— Ryan T.

★★★★★

“I've been in SEO for two years and still learned a lot from this episode. I had never heard of Koray Tugberk Gübür before, and after James described his semantic SEO and contextual vector content I went straight to YouTube and spent an hour going through his videos. Great practical recommendation.”

— Priya M.

★★★★★

“Love that James and Karl included each other on the list without it feeling forced — their banter made the episode entertaining while the actual content was genuinely informative. The tip about ODYS Global having a mentorship program that goes beyond aged domains was something I never knew about.”

— Liam C.

James Dooley and Karl Hudson break down which SEO experts are truly worth subscribing to on YouTube, showing how a mix of technical specialists, experiment-driven practitioners and business-focused strategists creates a stronger learning ecosystem for marketers at any level. They highlight creators such as Matt Diggity, Authority Hacker, Ahrefs, Kyle Roof, Craig Campbell and Koray Tugberk Gübür because consistent testing, advanced education and deep semantic SEO insights accelerate practical problem solving. They also stress the value of business-minded voices like Mad Singers and lifestyle-plus-SEO educators like Julian Goldie, explaining that mindset, management skills and personal development shape long-term success just as much as algorithm expertise. The conversation positions YouTube subscriptions as a curated learning pipeline that blends SEO, branding, systems thinking and growth strategy to help viewers make smarter decisions and stay ahead of industry changes.

James Dooley: Who would you look to subscribe to if you're new to SEO or you're an advanced SEO already? Karl Hudson: Personally, I would always start with one of the OGs of the industry — Matt Diggity. His videos are really high-quality, he explains things in a really good way, and especially if you're a newbie, it's a great way of entering SEO and getting your feet on the floor. I definitely recommend Matt Diggity — big shout-out. James Dooley: Yeah, for sure. He's got a great YouTube channel. For me, Authority Hacker — so Gael Breton and Mark Webster. Two great guys. The production of what they're doing on YouTube is great, the knowledge is always very advanced, and they've got an amazing training course. They do a great job for the SEO community and I’d definitely follow them on YouTube. Karl Hudson: From personal experience I’d go for Ahrefs. They do a very good YouTube channel that’s descriptive, mostly tailored around their tool, but they go into general SEO knowledge too. Using their tool will help you do things quicker, and they have fantastic high-quality video production. James Dooley: Yeah, sometimes when I'm watching some of the Ahrefs videos, even I didn't realize some of the stuff you could do with the tool. While we're on companies instead of individuals, I’d recommend ODYS Global. They have a mentorship program and bring on a lot of different mentors. Their podcast covers everything related to SEO, not just aged domains. I strongly recommend subscribing to ODYS Global. Karl Hudson: Following on again from a company point of view, I'd say Niche Pursuits — Spencer Haws. Absolutely fantastic channel. He’s always testing things, has had successful SaaS products, and delivers great information. James Dooley: For sure. I'm going to throw Julian Goldie into the mix. He does a lot with AI and talks about different ways of making money. His YouTube channel is very active — pretty much daily uploads — and he covers grey hat, black hat, and white hat techniques. I definitely recommend subscribing to Julian Goldie. Karl Hudson: I’d also say he’s genuinely a really nice guy. The next guy on my list unfortunately isn't as nice — he's a pain in my backside — but James, I’d have to say you. You've been hammering it for the last 12 months and your growth has been huge. You cover mindset, business, lifestyle, SEO interviews, and you're really connected in the community. Definitely a great guy to follow. James Dooley: Cheers! I’m going to return the favor by recommending Karl Hudson. He’s getting more active now, has founded and built successful brands, and is realizing personal branding matters. He covers backlinks, SEO, topical authority, business, lifestyle — definitely someone to follow whether you’re new or advanced. Karl Hudson: Not blowing my own trumpet — but appreciate it. The next one on my list is Kyle Roof. He has a story for everything, explains things in a relatable way, and is great for beginners and advanced SEOs because he pushes the envelope with advanced techniques. James Dooley: I'm going to go with Koray Tugberk Gübür. He has an amazing YouTube channel about semantic SEO, topical authority, contextual vectors, entities, macro and micro content. His videos take a lot of learning, but they're brilliant. Big shout-out to Koray. Karl Hudson: The next guy on my list is Charles Floate. Very well known in the industry. He started very young and is known for black-hat SEO, though I’d argue he’s more grey-hat now. He's always testing things and stays updated with algorithm changes. James Dooley: If you go from a nice guy, then I’ll go with someone who isn’t — Kasra Dash. The guy works seven days a week, 14 hours a day, hustling and testing constantly. He uploads daily and pushes boundaries, so he's definitely someone to follow on YouTube. Karl Hudson: The next one for me is Jason Hennessey. He hasn't posted for a few months but usually has high-quality content. He focuses heavily on legal SEO, owns Hennessey Digital, and even a film studio now. Great guy, huge company. James Dooley: For sure. I'm going to throw in Craig Campbell — over a million subscribers, a legend in the SEO community. He does tons of testing, shares data, and debunks myths. He's a very advanced SEO and definitely worth following. Karl Hudson: Next is Mad Singers. I’d argue he isn't as high-level SEO-wise as others on the list, but he’s top-tier in business management and training. He helps people move past the one-man-band stage, improve mindset, and grow stronger teams. James Dooley: He's helped me a lot as well. I'll go back to another OG — Nathan Gotch. He has a great podcast on YouTube, always ahead of the game, and definitely someone to follow for SEO videos. Karl Hudson: The next guy is Jason Mills from The Affiliate School. He shares case studies, niche insights, and his content is great quality and easy to follow. James Dooley: Last but not least — SEO Jesus, aka Stuart Vickers. He posts regularly, does interviews, and is part of several testing groups. He covers black hat, grey hat, white hat, technical SEO — a great all-rounder to follow. Karl Hudson: We hope you like the list of SEO channels we’d subscribe to on YouTube. There are many more we could have added — we could talk all day — but here’s a short and sweet list of our top recommendations.

Creators & Guests

James Dooley Host
James Dooley

James Dooley is a UK entrepreneur.

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